The FortiPresence Wireless Retail Analytics solution provides the tools brick-and-mortar retailers need to better understand and influence consumer shopping behavior. The Fortinet's Presence Analytics solution delivers more than just location based analytics. The unique combination of statistical analytics with a sophisticated customer engagement engine, including social Wi-Fi capability, enables retailers to influence customers purchasing decisions to attract customers and increase the basket size of existing customers.
Presence and positioning analytics
Real-time location trends, total visitors, time spent in store, comparison across stores, and heat maps with animated flows.
Customer engagement tools
Social Wi-Fi, conversion and bounce rates, visitor contact info, and wayfinding and related services.
No hardware to purchase or manage means quick and easy deployment.
Fortinet Presence Analytics Solution
The solution leverages the existing in-store Fortinet access points or FortiWiFi wireless LAN infrastructure to detect each customer's smartphone Wi-Fi signal. Smartphones continually scan for wireless access points, and FortiPresence uses this signal to detect customer presence, location and movements.