The FortiPresence Wireless Retail Analytics solution provides the tools brick-and-mortar retailers need to better understand and influence consumer shopping behavior. The Fortinet's Presence Analytics solution delivers more than just location based analytics. The unique combination of statistical analytics with a sophisticated customer engagement engine, including social Wi-Fi capability, enables retailers to influence customers purchasing decisions to attract customers and increase the basket size of existing customers.
Presence and positioning analytics
Real-time location trends, total visitors, time spent in store, comparison across stores, and heat maps with animated flows.
Customer engagement tools
Social Wi-Fi, conversion and bounce rates, visitor contact info, and wayfinding and related services.
Cloud-based service
No hardware to purchase or manage means quick and easy deployment.
Fortinet Presence Analytics Solution
The solution leverages the existing in-store Fortinet access points or FortiWiFi wireless LAN infrastructure to detect each customer's smartphone Wi-Fi signal. Smartphones continually scan for wireless access points, and FortiPresence uses this signal to detect customer presence, location and movements.
